By Christian Janssen — 11th May 2019
The Rome apparel brand “Laura Biagiotti” had always stood for the ideal of timeless beauty, thus for a style, which endured for all time, because it defied trends and was immune to the transience of fashion. The fashion designer Lavinia Biagiotti Cigna reworked and refined the “LB”‑monogramm, designed by her mother as a brand logo in the year 1975, in order to put this emblem at the forefront of the ready‑to‑wear collection for autumn and winter of 2019/2020. Besides, she concerned herself with the “cultural depth” of fashion and saw the new 1920s in the present time, whereat, with the collection, she proposed to experience the “adventure of every day” with more self-confidence.
THE TEXT IS REVISED AT PRESENT!